EUROPE 2020 IDENTITY/ INTEGRITY
AUTHOR
Studio International; Boris Ljubičić
YEAR
2004
CLIENT
Ministry of European Integration of the Republic of Croatia, Zagreb
DETAILS
offset, 680 x 980 mm
In 2001, designer Boris Ljubičić initiated the international poster competition Europe 2020 (also organised by the Ministry of European Integration and the Croatian Designers Association), mainly to provoke his colleagues to rethink the intriguing subject of European identity. Expanding on the original poster idea submitted to competition, Ljubičić designed a series of Identity/Integrity posters. The surface of the poster is made of the sequence of symbols built upon the national flags of EU members. In the transformation into ornament, the individual national identities are lost and a supra-national coloured bar code is formed.
AUTHOR
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2000
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